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A VERY SPECIAL GROUP
FORMING RIGHT NOW. CLICK...
HOW
TO LICENSE YOUR INTELLECTUAL ASSETS FOR BIG BUCKS!
***************************************************
IN ISSUE #26...
1. LIFE SKILL FOR BUSINESS!
Vulner-ability + Support-ability = Poss-ability!
2. BUSINESS SKILL FOR LIFE!
Vis-ability... Are YOU on THEIR Radar Screen?
3. SPECIAL REPORT:
7 Reasons Why a Customer Is Your BEST
New Prospect!
4. NEWS and ANNOUNCEMENTS...
Join me at the National Publicity Summit!
A Solution to Your Business Problem.
An hour that can change your life.
==========================
1. LIFE SKILL FOR BUSINESS
==========================
Vulner-ability + Support-ability = Poss-ability!
We pass through the valley of vulner-ability
and
scale the summit with support-ability in order to
reach the next peak of poss-ability.
Being vulnerable, sharing "what is"
with someone
who cares opens the door to being support-able
and plants the seeds for what's possible.
As you walk through the valley of vulner-ability
find
the support-ability you need to see more poss-ability!
Read the article on asking for help here...
Feel free to give me a call (1-973-736-1304) or drop
an email if you'd
like some added support-ability.
This Week's Life Skill for Business:
Vulner-ability...
Ask for Help As If Your Life Depends on It!
Read
the article on asking for help here...
============================
2. BUSINESS SKILL FOR LIFE!
============================
Vis-ability... Are YOU on THEIR Radar Screen?
My friend and PR expert Raleigh Pinskey shows people
how to achieve, "Biz-ability through Viz-ability."
Check
out Raleigh's website here...
Whether you are employed or self-employed
you've
got to have vis-ability. You want to be on "their
radar screen. Who are "they?"
They are those whom you are in business to serve.
Whether you call them customers, clients,
members,
constituents, loyalists, supporters, advocates or
evangelists you want to be on the radar screen of
the people you serve.
If you are employed you want to be on
the radar
screen of the boss, manager or employer to get a
raise or promotion.
It's just as important to be on the radar screen of
PEOPLE WHO CAN SERVE YOU!
Vis-ability is who you know and WHO KNOWS YOU.
In the New Game of Business™ we don't
crash the party.
We get invited. Seth Godin calls it permission marketing.
I call it invitation marketing.
You open the door and invite people in.
Some will browse,
some will buy, and some will become customers for life.
I've used the same hairdresser for 25 years.
As with much of life, The Power of Threes™ is at work here.
You GET on the radar screen with:
Impact, Frequency,
Medium.
You STAY on their radar screen with:
Value, Trust, Solutions.
IMPACT
gets attention. You need their attention before
you can keep their attention. Don't hold back. Hit 'em
with your best shot right up front.
FREQUENCY (of contact or communication) keeps their
attention. You need to hold their attention long enough
to see, hear and feel your message. Some people need
nine to 27 exposures to "get" it.
MEDIUM
builds interest. To connect best with people,
communicate in THEIR preferred medium. We all have a
medium in which we prefer to "process" information.
What's yours? Do you prefer to read, listen,
watch
or have a personal contact by phone or face to face?
You gain vis-ability if you...
Connect with people in
a medium they like;
Share value frequently, and
Speak the truth.
Staying on their radar screen is as simple as A, B, C:
A: Appeal to them... Add
value in advance.
B: Befriend them... Be a trusted advisor.
C: Commit to them... Counsel and offer solutions.
Are you on their radar screen?
Do you know who "they" are?
Approach them.
Do they know who you are? Introduce yourself to them.
Do they know what you do? Tell them.
Do they know why you do it? Explain it to them.
Do they know who you're looking for? Describe them.
Do they know how you can serve them? Show
them.
Do they know how they can serve YOU? Ask them.
Do they know how to join your party? Direct them.
Add
value.
Be a trusted advisor.
Counsel and offer solutions.
Marketing, advertising and promotion are
attraction
activities. Stay on their radar screen. Use
Impact to get their attention.
Frequency to keep it.
Medium to build interest.
How can/will you impact
your audience?
When, and how often will you contact them?
How do they prefer to get their information?
The Internet gives you the ability to
write to people
anywhere in the world and reach them in nanoseconds
(or a few days with a postcard or letter).
You can speak to them by phone for pennies per minute.
You can post written, audio and video
messages on a
website and have anyone read it, hear it and see it 24/7.
You can duplicate compact disks for a
few dollars each.
You have unprecedented power to communicate value.
Biz-ability and Vis-ability are tied to Communic-ability.
Communic-ability is a vital life and business skill.
Communicate with impact, frequency and in a medium
they prefer.
How do you know what they prefer? Easy.
Ask them.
Most companies never
ask this simple question,
"HOW DO YOU PREFER TO GET YOUR INFORMATION?"
The people and businesses we work with
consistently
tell us we are the first and only ones to ask them,
"HOW DO YOU PREFER TO GET YOUR INFORMATION?"
We were the first company we know of to teach people to ask,
"HOW DO YOU PREFER
TO GET YOUR INFORMATION?"
We've shared this question with thousands of businesses, yet
MOST PEOPLE NEVER ASK IT. DO YOU?
It's easier to impact people and get their
attention
if you reach them in their preferred medium. Massive
amounts of money are wasted sending information
that never gets read, seen or heard simply because
it's in a medium people don't enjoy.
YOU'LL NEVER MAKE THAT
MISTAKE AGAIN.
This Week's Business Skill for
Life:
Blow away fear
and master the art of self-promotion.
Vis-ability. Get on their
radar screen:
Use impact, frequency and a medium they prefer.
Practice your A, B, C's:
Add value.
Be a trusted advisor.
Counsel and offer solutions.
============================
3. SPECIAL REPORT...
============================
7 Reasons Why a Customer is Your Best NEW Prospect!
Taking a page (of 250) out of the Max Sales
transcript
this will inspire you to re-connect with every existing
client or past customer and continue doing it.
START RIGHT NOW, TODAY!
Don't just take a look at this one page
and put it away.
Absorb it. Use it to strengthen relationships.
Customers, loyalists and advocates propel you
forward along the road to greater poss-ability.
Read why a customer is your best prospect here...
Get the complete Max
Sales transcript with
101 Ways to Boost Your Income.
A few sets of the nine-hour audio training are left.
Here
are the 101 Ways to Boost Your Income...
============================
4. NEWS & ANNOUCEMENTS
============================
National Publicity Summit in NYC a SMASH HIT!
More than 50 television and radio producers
and all the major
magazine and newspaper editors are there. If you want major
publicity, be sure to grab a seat at the next Summit in September.
The National Publicity Summit is for serious
publicity seekers.
You meet the media personally. You get to bring a friend, FREE.
You get personal attention, coaching and make great contacts.
This is the best publicity event I've ever attended.
THIS PROGRAM WAS A SMASH
HIT... I GOT THE BEST OF BOTH
NETWORKING CONTACTS and PUBLIC RELATIONS CONNECTIONS.
READ ABOUT THE FIRST PUBLICITY SUMMIT HERE...
The sponsors are doing another in September.
If you want us
to send you special advance notice as soon as we get the dates
for the next National Publicity Summit in September...
========================================
How Much Is a Solution
to Your Business Problem Worth?
Mentoring... an hour that can change your life.
Mitch is a humble guy (that's me speaking
in third person).
I'm not one to boast, which is really not a good thing. If
people don't know what you can do for them, they won't
beat a path to your door.
If you have a challenge, problem, goal
or opportunity, I can
help you put the pieces together or find the missing piece.
I have a knack for seeing what others can't see for themselves.
A few of the many thousands of people I've worked with
express themselves here
and there are more here.
If you want to attract, convert and keep
customers;
increase sales, profit and income; or boost your
SELF esteem, confidence and worth, I can help.
I am setting aside five (5) hours each
week to speak, 1:1.
The fee is $250 per hour, one hour or two half-hours minimum.
You can reserve half-hours or full hours after the minimum.
Bonus: Get 50% off any tool, training
or technology you
feel can help you accomplish your objective.
Use me to help you solve your biggest
problems or achieve
your best opportunities. I'm just a phone call away.
Call to reserve an hour or two or three:
1-973-736-1304.
Or email me directly.
========================================
REMEMBER TO READ THIS
SPECIAL BONUS REPORT...
7
Reasons Why a Customer Is Your BEST New Prospect!
========================================
Want more sales and income? Get 101
Ways to Boost Your Income.
Order
MAX SALES today!
We have a few sets of the nine-hour audio training left.
Option 1:
Get the entire 37-module, 77,750
word Max Sales TRANSCRIPT with 101 ways to boost your income
and everything listed above for only $101.
Click here to purchase Option 1...
Option 2:
Get the 9 hours of Max Sales program
(all 37 modules) on eight AUDIO TAPES, plus everything
in Option 1 for only $199.