Welcome to...

LIFE SKILLS FOR BUSINESS,
BUSINESS SKILLS FOR LIFE!™


Issue #23

 


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SEE #4 BELOW.



IN THIS ISSUE:

1. LIFE SKILL FOR BUSINESS!

Cure #4 for a Lean Purse... Guard Thy Treasures from Loss!
Advice from the Richest Man in Babylon

2. BUSINESS SKILL FOR LIFE!

Three Magic Words that Advance Sales and Business Relationships!

3. MLM MARKETING MESSAGE

How NOT to Let Family and Friends Defeat You!

4. SPECIAL TELECONFERENCES

Overcome barriers and be more highly paid for what you do.

5. BEST ARTICLES FROM WORLD'S TOP MARKETERS

Great advice from 71 of the world's experts


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1. LIFE SKILL FOR BUSINESS

==========================

Flex Your Finance-Ability... Seven Cures for a Lean Purse
Cure #4... Guard Thy Treasures from Loss!

Advice from the Richest Man in Babylon

"Gold must be guarded with firmness, else it be lost. We must
first secure small amounts and learn to protect them before the
Gods entrust us with larger.

"The first sound principle of investment is security for principal.
Is it wise to be intrigued by larger earnings when thy principal
may be lost? I say not. Be not misled by thy own romantic desires
to make wealth rapidly.

"Before thou entrust it as an investment in any field, acquaint
thyself with the dangers which may beset it. My own first
investment was a tragedy to me. My treasure was lost.

"Today, my training would show to me at once the folly of
entrusting a brickmaker to buy jewels. Better by far to consult
the wisdom of those experienced in handling money for profit.

This then is the fourth cure for a lean purse:

"Guard thy treasure from loss by investing only where thy
principal is safe, where it may be reclaimed if desirable, and
where thou will not fail to collect a fair rental. Consult with
wise men. Secure the advice of those experienced in the
profitable handling of gold. Let their wisdom protect thy
treasure from unsafe investment."


This week's Life Skill for Business:

Guard Thy Treasure from Loss!


******************************************
Most investment portfolios took a beating in 2001. Billions
of dollars were lost. As a result, net worth is down. Because
time is our greatest ally in building wealth, many people will
not be able to replace their losses in the time they have left.
This could get worse if the market declines further. People are
far less confident than they were just three months ago before
Enron filed for Chapter 11.

Will your money be there when you need it to live?

This excerpt is from "The Daily Reckoning" newsletter:

- "Systemic conflicts of interest are more pervasive and
corrosive than either Congress, regulators, investors or
the press appreciate," Scott Cleland, CEO of the
Precursor Group, an independent research firm, said in
congressional testimony.

- As the New York Times observed recently, "When Paul A.
Volcker Jr., the former chairman of the Federal Reserve,
said last week, 'Accounting and auditing in this country
are in a state of crisis,' he was not just speaking to
the man in green eye shades, but to the millions of
Americans who hope to pay for their retirement or their
children's education by investing in stocks."

- History suggests what could happen if we don't clean up
our act quickly and credibly. Investors may shun stocks
for a decade or more, just like they did after the 1929
Crash, when they felt cheated by the powers on Wall
Street.

- "Until Enron's implosion," the Times concludes, "many
investors, both individual and professional, ignored
accounting issues. Wall Street's conventional wisdom held
that while a few companies might be inflating their
profits, the market as a whole was essentially honest.
That is now in doubt."

- Or, to put it more cynically, is there any doubt that
the market is far more dishonest than most investors
believed? It is no longer enough to assume honesty and
integrity within the upper echelons of corporate America.

******************************************
If there were ever a time to take your financial future into your
own hands, now is that time. You cannot be certain that your
active or passive income will be enough. Jobs are not guaranteed,
and investments are not certain to increase long term. You can't
know if your assets will be liquid and available when you need
them.

The only certainty is that YOU must prepare yourself and take
control of your financial future.

If you don't plan for retirement, you'd better plan for ReHirement™!

JOIN OUR FREE TELECONFERENCE WEDNESDAY, FEBRUARY 20.
"Build a Lifetime Stream of Recurring Income in Three Years!"

Maximize residual income and ensure your financial future,
NO MATTER WHAT HAPPENS to your job or investments.

1-865-362-4250 pin 7357#

More details here:

===========================
2. BUSINESS SKILL FOR LIFE
===========================

Three Magic Words That Advance Sales and Business Relationships!

Why do so many appointments and interviews end in NO sale?
Why do so many business relationships never blossom?
Why are so many meetings considered a waste of time?

How would you like to never again find yourself in limbo, and
always know exactly what to say and do to advance sales and
business relationships?

Imprint these three key words into your psyche.
Put them where they are clearly visible every day.

Alignment... Agreement... Commitment.

Here's a question to ponder:

How do you know if an interview or appointment is successful if
it doesn't end in a sale?

Remember three more magic words...

A committed action!

If you want to eliminate uncertainty, anxiety and frustration, and
have meetings, interviews and appointments end with everybody
knowing what to do next, simply ask one question:

"What committed action will YOU take?"

The best way to ensure success in a meeting, interview or interaction
is to get all parties to align and agree on a committed action.

Alignment... Agreement... Commitment.

If one party does not align, agree or take a committed action, you
have what is commonly known in courtrooms as a "continuance."

A continuance is the least favorable of the four possible outcomes
of a personal (or sales) interaction. Why? Because a continuance
is no committed action by one or more of the parties.

No committed action = no advance = LIMBO!

If there is no alignment or no agreement, there will be no commitment.
If there is no commitment, there is no advance.

To advance you need a committed action.

Whether buyer/seller, employer/employee, manager/salesperson,
husband/wife or parent/child, relationships move forward when
there is alignment, agreement and commitment.

You CAN have commitment without alignment and agreement, but
the commitment will be superficial. Commitment without alignment
and agreement has no teeth, and is often a way for someone to say
no by saying yes. You find out afterward that without alignment
and agreement, a commitment is empty.

You CAN have alignment and agreement, and NO commitment.
This is how many sales and business meetings end.

If you ask people what committed action each party will take to
advance a sale or business relationship, most can't tell you.
Fewer still know the committed action the other person has agreed
to take.

In the buyer/seller relationship, a lot of confusion reigns about
how to advance a relationship when a person is NOT ready to
buy. How do you measure success when you don't make a sale?

Here's how you do it.

Get alignment. Get agreement. Get commitment.

Alignment... Make sure you're on the same page. Get clear about
what they want, and what you can provide. A pro aligns with buyers
by meeting them where they are. This is more than building rapport.
It's identifying where a person is in the Buying Cycle™ and NOT
expecting the person to align with your selling cycle.

Agreement... Make a match that will generate a mutually beneficial
relationship and/or outcome. It might be a sale, it might be a contact,
or it can be both. Agree there is a match, and agree on the specifics.
Agree that they are ready or soon to be ready to solve a problem or
pursue an opportunity.

Commitment... What is the next step each will take to advance the
project, transaction, deal or relationship? A committed action moves
things forward. The key: ACTION. THEY must DO something.

Too many sellers spend time doing proposals, illustrations, charts,
reports, and all kinds of other work without getting a committed
action on the part of the buyer. This is a waste of time. We think
if WE continue to work hard on behalf of the buyer, he or she
will be compelled to act or commit. This is the height of spinning
your wheels. It's fine to do more work IF you get a committed
action by the buyer.

Here's a little Sales Alchemy™ that turns customers into GOLD.

Envision buyer and seller walking arm in arm down Main Street.
To get where you're going, you must walk through a series of
green lights.

If a light turns red, the other person STOPS. If you keep going,
the two of you are out of alignment. Come back to the red light.
People won't go through a red light. Contrary to "old world"
sales and business training, it's not your objective to persuade
or convince them to go forward. Professionals meet people
where they are, and walk together toward a common destination
or outcome.

A red light indicates misalignment, no agreement or lack of
commitment. In sales parlance, this can create "objections" that
stop progress cold. What we teach in Sales Alchemy is how to
AVOID objections. If you avoid objections, you don't have to
overcome them.

Objections are RED lights, and reflect misalignment.

Get alignment, agreement and commitment and you eliminate objections.

Find the misalignment and adjust it.

Establish points of agreement and write them down.

Define each person's commitment and shake hands on it.

Do these and the light turns green. You can now proceed to the
next
green light. Pass all the greens, and you both arrive at the
desired destination, TOGETHER.

There is so much pushing and pulling in relationships.
This is especially true with buyers and sellers.

We're ALL BUYERS and SELLERS.

When buyers and sellers are aligned, in agreement and committed
to act, it brings equilibrium to the ecology of the marketplace.
It's the business Law of the Farm. You must plow, plant and
nurture to harvest.

This Power of Threes™ Advances Relationships...

Alignment... Agreement... Commitment.

If you want to reduce stress, uncertainty and wasted time;
enhance relationships, attract more opportunities and speed
your journey through the
green lights of success, remember
three words that advance sales and business relationships:

Alignment... Agreement... Commitment.

Apply these to EVERY relationship past, present and future.
Your self-confidence, satisfaction and success will soar.


This Week's Business Skill for Life:

Get Alignment. Get Agreement. Get Commitment.

Are we in alignment?
Are we in agreement?
Are we in commitment?

What I will DO is...
What YOU will DO is...

Align, agree and commit to DO something.


************************************************************************
Are you ready to advance more sales and business relationships?
Are you really ready to break through some barriers?

JOIN OUR FREE TELECONFERENCE WEDNESDAY, February 20.

"Break Through to Higher Performance, and Boost Your Sales!"

Read the free ebook.

Join us Wednesday evening, 9pm to 10pm eastern
1-646-519-5860 pin 2326#

************************************************************************


============================
3. MLM MARKETING MESSAGE
============================

How NOT to Let Family and Friends Defeat You!

I was first introduced to MLM in 1972. At the age of 18, I invested
$1,000 in what I thought was a solid opportunity that would teach
me business and life skills. Little did I know just how much I'd
learn about business and life.

During college break I drove four hours from Hartford, Ct. to
New Brunswick, New Jersey to pick up my inventory. As I
entered the driveway I got a sick feeling. There were no cars in
the parking lot. You can figure out the rest. That's right.

No people, no desks, no products, no business, no nothing.
Everyone and everything, even the carpet on the floors, GONE!

From 1978 to 1994, I started, owned or partnered in more than two
dozen businesses. Not one of them was MLM or network marketing.

It took more than 20 years after the loss of my hard-earned $1,000
to overcome the pain of having my pride and confidence squashed.
Twenty years to regain the confidence and trust and willingness to
commit again to the network marketing model. I don't think I'm
alone, nor unusual.

The MLM industry must look itself squarely in the mirror if it is
to take its place in the 21st century business landscape.

An estimated 100 million Americans have invested time and money
in MLM companies. Considering about 10 million remain, that's a
"success" rate of 10%. I use the word "success" in quotes, because
most of the 10% are NOT making a full time living. These numbers
reflect success and longevity for business in general.

In 10 years, fewer than 10% of the businesses around today will
be alive and thriving in 2012.

After a half-century since the networking model of distribution
took flight, MLM continues to suffer from an aroma that smells
like month-old fish. For many, it simply doesn't pass the smell
test. That's too bad. There are many great companies out there
using the networking model of distribution.

The stigma stifles success, extinguishes the flames of passion,
and blows out many people before they get their oars in the water.

I predict the MLM / network marketing industry will experience
a renaissance this decade. First, it must shake out.

Like a gardener who weeds his garden, the industry must weed out
scams, charlatans, get-rich-quick schemes (and advertising), and the
negative stigma attached to networking. This stigma is like a bad
rash that won't go away.

How will it accomplish this? Through professionalism, honesty
and truth in advertising.

And, with the understanding that lasting business success does
NOT come from approaching and partnering with family and friends.

Well meaning or otherwise, family and friends have driven too
many people out of business. What's more, they often throw cold
water on the fires of energy and excitement you need to succeed.

Don't approach family and friends to join your venture.

Most won't and the few that will are likely to do more to sabotage
than support your success.

INSTEAD, APPROACH THEM TO NETWORK.
Don't go for them, go for THEIR CIRCLES OF INFLUENCE.

You lower resistance and eliminate rejection when you stop trying
to persuade family and friends to be in business with you.

If you opened a restaurant, boutique, or retail store, would you
ask your family and friends to partner with you? Probably not.
If there is one person who is suited to be in business with you,
approach him or her. Most of the time, that's the exception,
not the rule.

Instead, NETWORK WITH THEM.

To increase your network-ability and market-ability tell them...

WHAT YOU DO!
WHY YOU DO IT!
WHO YOU'RE LOOKING FOR.

Family and friends can make a great contribution to your business.
That is, if you network with them, and don't recruit them. Most
aren't interested. Those who are will say, "This is something I
may want to take a look at for me." If they aren't interested,
they can still network you to others who are interested and better
candidates. That is, IF they don't feel pressured.

Family and friends are a potential gold mine of networking opportunity.

Everyone has a circle of influence. It's much easier to ask people,
"Who do you know?" than it is to try to convince them your business
is for them.

If you want make sure your family and friends don't defeat you,
STOP PITCHING THEM ON YOUR BUSINESS.

Instead, NETWORK WITH THEM. Tell them...

WHAT YOU DO!
WHY YOU DO IT!
WHO YOU'RE LOOKING FOR.

Then ask them, "WHO do you know?"


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without fear or rejection, get your hands on the proven and powerful...

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======================================
4. SPECIAL TELE-CONFERENCES THIS WEEK!
======================================

Do you have a desire to get paid at the top of your abilities,
rather than settling for less?

Are you ready to bring more value to the market and have it
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***Tuesday, February 19, 2002 from 9pm to 10pm eastern.

"How to License Products for Fun and Profit."

1-646-519-5860 pin 2326#

***Wednesday, February 20, 2002 from 8pm to 9pm eastern.

"Build a Recurring Income for Life in Three Years or Less!"
How to maximize residual income and ensure your financial future.

1-865-362-4250 pin 7357#

***Wednesday, February 20, 2002 from 9pm to 10pm eastern.

"Break Through to Higher Performance, and Boost Your Sales!"
Strategies for peak performance and business profit-ability.

1-646-519-5860 pin 2326#

***Thursday, February 21, 2002 from 8pm to 9pm eastern.

"Be More Highly Paid with Consulting and Training!"

Includes FREE report if you attend this session:
"Win and Keep BILLION Dollar Clients 21 Secrets to Hook BIG Fish!"

1-646-519-5860 pin 2325# (note different pin #)



=============================================
5. BEST ARTICLES FROM WORLD'S TOP MARKETERS
=============================================

Great advice from 71 of the world's top marketers!

Now, you can have the very best articles ever written by 71 of
the world's top marketers. Michael Carney has compiled the
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I am honored and pleased to participate in this valuable project.
My article, "Sales is the Engine, Marketing is the Fuel" is one
of the articles featured in this new eBook.

If you want to have a library of the very best advice from 71
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===============================
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************************************************************************

Until next time...

Guard thy treasure from loss!

Advance sales and business relationships with three magic words!
Alignment... Agreement... Commitment.

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